Client
Services
Concept & Production
Year
Visit
Kairos Furniture
A circular interior design brand for which we immediately created a social campaign that creates a moment of calm in all the Black Friday violence.
This Brief
Kairos is a circular interior design brand based in Amsterdam. Since 2021, Kairos has been moving on up, making exciting, innovative, and beautiful furniture. All true to themselves.
For this campaign, Kairos approached us to make an ad for during Black Friday.
This Approach
Black Friday is a crazy moment in the year…
Sales in every shop, people running around every street and digging through every website, itching to get the best deals before they sell out.
For this campaign, we decided to put Kairos in contrast to the chaos of Black Friday. We put individuals taking rest, right in the middle of the street, taking advantage of the comfort of Kairos’ couches in unusual moments.
This Result
The ad showed that in truth, there’s really never a bad moment to take a moment of peace. In stress and rush, there’s always a chance to get your bearings.
You don’t need furniture from Kairos to do it… but it does help to do it in style and comfort…
Latest works
